Understanding the Private Events Dashboard

Introduction

The Private Events dashboard tracks your private and group bookings: how many private events you're running, how many players they bring in, and how big those groups are. Private events are often your highest value bookings, so this view helps you see whether that side of the business is growing or slipping.

Tools and Equipment Required

• Operator Portal login

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On this page:

  Key Metrics

  Trends Over Time

  Group Size Distribution

  Ways to Use This Dashboard

  Filters

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Key Metrics

The cards at the top show your headline numbers for the selected period, each compared to the previous period.

• Private Events - the number of private events held in the period.
• Total Players - how many players those events brought in.
• Avg Group Size - the average number of players per private event.

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Trends Over Time

Two trend charts show how your private events activity is tracking across the selected range, with the previous period alongside for comparison.

• Private events over time - the number of private events per time bucket.
• Players in private events over time - the number of players attending private events per time bucket.

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Group Size Distribution

Private bookings grouped by players in group, compared to the previous period. This shows whether your private events skew toward smaller parties or large corporate-style groups, and how that mix is shifting.

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Ways to Use This Dashboard

• Read Private Events and Total Players together. Fewer events but more players means groups are getting bigger, which is often a healthier result than the event count alone suggests.
• Watch Avg Group Size over time. A rising average can point to growing corporate and celebration bookings, which may justify dedicated packages or catering partnerships.
• Use the Group Size Distribution to shape your offers. If most bookings sit in one group size band, build your private event packages and pricing around it, and create incentives to pull groups into the next band up.
• Compare against the previous period for seasonality. Private events often cluster around holidays, end of year functions, and school breaks, so a dip may just be timing.

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Filters

Use the controls at the top of the dashboard: Scope (This venue or All venues), Date range, Compare to, and Group by.

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